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WordPress Plugins I Can’t Live Without

By Joe Casabona / July 13, 2017

I work with WordPress on a daily basis. By working within my own sites, setting up new sites, and testing new things, I come across a lot of WordPress tools. As a result, I have a group of WordPress plugins that I’ve come to rely on. There are some that are site specific (like WooCommerce…

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Easy Optins with Holler Box for WordPress

By Joe Casabona / July 7, 2017

Creating Popups on your website can be a pain in the neck, or expensive. The can also be annoying if they distract your website visitors from the task they’re trying to complete. However, Holler Box for WordPress sets out to fix all of that.

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Save 60% this Weekend – All Courses $17.76

By Joe Casabona / May 23, 2017

Let me tell you a story: I’m a huge fan of the American Revolution. Over the last year especially, I’ve been reading lots of different books on the subject, trying to contextualize the era. I want to understand how people felt, not just know the major events. I’ve learned quite a bit about the founding…

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I Want to Build a Family at WP in One Month

By Joe Casabona / May 15, 2017

I don’t often copy my newsletters as blog posts, but this is a good one. In my last newsletter, I teased about an upcoming sale called $17.76 Weekend. I want to talk more about that. But first I want to share a story. Last night, the New York Yankees retired Number 2, the number that Derek…

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PHP: A Primer Chapter 2: Variables

By Joe Casabona / March 26, 2017

PHP: A Primer Sample Chapter Chapter 2: Variables What are Variables? Variables are a way to store information in order to reference it later. Variables can be used to store, names, numbers, and other important data. All PHP programs, including WordPress, heavily use variables. All variables must start with a $, followed by an alphanumeric…

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10 Reasons You Should Learn HTML & CSS if You use WordPress

By Joe Casabona / February 22, 2017

If you work with WordPress a lot, you’ve been there. You’ve found a great theme or plugin that does exactly what you need it to do, and looks almost exactly how you need it to look. Bu still, you wish it would look slightly different. Maybe you want to change the color or the font. Maybe…

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A Community Full of Generous People

By Joe Casabona / November 10, 2016

I’m a big fan of cigars. Aside from finding the activity of smoking them a way to relax and get in some nice screen-free time, the culture and cultivation of them is deeply complex. I like when there is a lot to know about something, and there’s a lot to know about cigars. While some…

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Why You Should Start (and Own) Your Blog

By Joe Casabona / October 5, 2016

Alexander Hamilton, one of America’s founding fathers, wrote a whole lot. He published essays that were thousands of words, wrote legislation that even Thomas Jefferson thought was too long, and wrote more than half of the articles in The Federalist Papers, a pamphlet that was integral in garnering support for the Constitution. He wrote so…

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ROI and WordCamps: Getting the most for your Money

By Joe Casabona / August 17, 2016

My recent trip to Italy was one of the best I have ever taken. Newly wed, in a country I’ve always wanted to visit, and one that has a deep history for both the country and my family. It was incredible. We saw amazing landmarks, ate delicious food, and shopped – it was sensory overload…

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Offer Better Products by Teaching Your Customers

By Joe Casabona / July 12, 2016

Did you know I’m into etymology and the origin of words and sayings? I have always found it interesting to learn where certain sayings come from and how we got to using them today. I was just reading about the old adage, “Give a man a fish and you feed him for a day. Teach a…

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